Today, we are going to going to talk about the different types of SEO and answer the most asked question when it comes to SEO, “How do I get my website to rank on Search Engines”. It’s a big question and is ultimately the sign of good SEO. But, to a lot of people’s surprise, it takes a lot more work that most people realize.
So, let’s the break this down.
SEO can be categorized into 2 types.
On Page SEO and Off Page SEO. You need both to reach your goals. Both take work, and both are important.
Let’s look at On Page SEO. On Page SEO all boils down to SEO that you can control, and it has everything to do with what you can do on your webpage itself to improve rankings. This can cover everything from Web page speed, to security, to Meta Data. It basically covers all the best practice things that you need to adhere to, so that when search engines crawl your website, they can easily tell what your website and web pages are about and make sure they rank for the correct things. Most people stop here when it comes to SEO and there is a common misconception that all you need to rank in search engines is On Page SEO.
While On page SEO is good place to start, you are actually missing out on a bigger and just as important piece what it takes.
With that, let’s talk about Off Page SEO.
Off Page SEO can be boiled down to one thing. Reputation. Reputation is a major part of what Search Engines are looking for when deciding who to rank where.
Think about it like this. If On Page SEO gets you a seat at the table. Off Page SEO is what get’s you a closer seat to the Buffett, and not stuck next to the bathrooms.
Off Page SEO covers everything from backlinks to Social Media Presence, to Business Listings. Search Engines are now not just indexing your site for search engines, but they are searching all of the internet looking for any mention of your business and your website. That’s why your online reputation is so important. It can make or break you reaching your goals.
….And Reaching your goals is what we are all about here at runbiz. SEO can be a vast and complicated thing, but we at runbiz are here to help.
So, how do you get your website ranking on google? It’s simple. On Page And Off Page SEO.
WHO IS RUNBIZ?
Run Business Solutions is an IT managed services and website services provider based in Amarillo, TX. We support small to mid-sized businesses both regionally and throughout the country. We pride ourselves on helping businesses leverage technology, not just tolerate it. Runbiz is focused on enthusiastically providing excellent technical strategy, services, and solutions that drive our customers' businesses forward. We are passionate about our mission to empower you to do what you do best.
To learn more about our approach to IT, visit our Managed IT or Co-Managed IT pages. If you are looking to revamp your website to look and perform better, visit our website services for more information.
To speak to a member of our team, fill out the consultation form! We would love to learn more about your company, your technology needs, and how we can address the unique challenges you face.